Ikea Advertising

Ikea take their products to the street in different cities to show how a few simple items can brighten up a space!

Battle of the Supermarkets

Sainsbury's feed four for a fiver.

M&S 2 dine for 10.


With the credit crunch here super markets are doing their bit to help you save money. It seems they all are, Saisburys, M&S and even Aldi has a new Commercial out with a chef making a meal on a budget. Seems theres a lot more choice that just beans on toast if your on a budget!

Drink Driving

This is a great use of ambient media for drink driving. Recently Drink Aware has stepped up its campaigns for promoting the awareness of the consequences of drink driving! This certainly gets my attention!

Peugeot Shop

A car show room with a difference...


In paris along the champs alysse are an array of glamorous shops, this one however caught my eye. It was a Peugeot shop which sold peugeot branded items and displayed some elaborately decorated cars....maybe for the female market!!

Nice....Car

FHM using a car bonnet to get some attention, hopefully won't distract attentions people too much on the road while they are driving!

Carrier Bags!

Much like the use of media on buses I posted last month, these bags are a great use of media space in an unusual way! It really catches your attention!

Leo Burnett Website

Great concept for a creative website and a fun navigation system!

Check it out www.leoburnett.ca

Wall-e Keep Britain Tidy

In relation to my post about walle I came across the keep Britain Tidy campaign today. Encourage people to follow Wall-e's example and clean up the world. A nice joint venture to set an example to kids and the need to recycle!ad

Smile in the Mind

A really nice book with some lovely designs in. One of those inspiration book when you get a little stuck.

How to use a bus creatively

These are great examples of getting the most out of your media space....





I was sent these by one of my teachers in Florida a while back and thought it was some of the best use of bus advertising I have ever seen! One of those things that you wished you thought of yourself!

Controversial Copy Writing

This is an advert for an american teen drama Gossip Girl. It uses an adaption of the popular abbreviation OMG (Oh My God) to portray the steamy shocking story line of the show. It caused an uproar among many, as people were shocked of the insinuation of the word 'Fucking'! Although the words its self was never said it is amazing how much controversy it caused. Whilst in America I saw a news interview with the head of marketing for the channel it is shown on who said It could mean a number of things. This got me thinking if people are angered or upset by this shouldn't they be blaming themselves for assuming that 'Fucking' is what the F stands for, or at least just accept that today swearing is common language and although adverts like these are designed on a level for the younger generation, this age group swears more than any other!

Personally I think its a really clever idea which related to the target audience and got the exposure the show wanted! I'm sure they were aware when they came up with the idea that it would raise some eyebrows, but saw it as an opportunity to gain publicity.

Jean Kilbourne

I saw this woman speak at UF and she touched on some really interesting stuff. She basically talks about women in the media and how they are objectified and the results this has on women in the real world. I'm really into this subject and looking into it for a potential dissertation topic. Sometime she comes across as a feminist and exaggerates her point a little but over all it worth taking notice.

Inventive Billboard

This billboard is board is a great example of thinking of new ways to use an existing media! And consequently a great way to get peoples attention. Lets hope the drivers by didn't get too distracted!